Michel Fortin advertising copywriter tells some of the basics of his own SEO keyword research methods. For him the most vital questions are:
Who is your prospect?
What is their problem?
How are they talking about it?
He also tells in this interview that you need to know how people search, that is the basics of page optimization.
To get a deeper insight on Michel Fortin’s online market research methods visit: http://www.davidjenyns.com
Duration : 0:6:39
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